Virgin Pulse for Insurers - Virgin Pulse (UK)


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For Insurers

Accelerating Business Outcomes for Insurers

Partnering with Virgin Pulse, insurers are adding unparalleled value for clients, engaging more members and delivering better outcomes.

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Add value to clients and increase your competitive advantage by:

  • Driving utilisation of valuable services and programmes offered to members
  • Enabling members to make the best, most cost-effective decisions about their health
  • Engaging members at every stage of their health journey with a wide range of fun programmes, activities and challenges
  • Offering actionable insights into member health risk, programme awareness, enrolment and engagement
  • Empowering clients with a flexible and scalable solution that they can make their own
  • Increasing member retention and satisfaction while attracting new customers with a mobile-first experience
  • Growing business with the enhanced ability to cross and up-sell other products and services in a targeted fashion

Virgin Pulse for Insurers

Leading insurers are partnering with Virgin Pulse to reinvent themselves for the digital age and deliver unmatched value to demonstrate their relentless commitment to clients’ success.

Our customer-focused platform encourages third-party solution integration, enabling you to promote one single digital member platform while increasing the effectiveness of vendors you already work with. Highly customisable, the platform offers integrated coaching, flexible incentives and rewards, and a highly configurable challenge library that engages members, every day, across the full healthcare and wellbeing journey.

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Support Your Clients. Engage Your Members.
Change Lives for Good

By leveraging Virgin Pulse’s consumer-focused digital platform, insurers are:

Engaging members daily in building and sustaining healthy habits and lifestyles

Engaging members daily in building and sustaining healthy habits and lifestyles

Through AI and personalisation, the Virgin Pulse platform matches members with the right behaviours and reinforces them via microlearning, triggers, challenges, rewards and repetition – all via a mobile-first experience.

Using data and analytics to deliver a seamless member experience

Using data and analytics to deliver a seamless member experience

Leverage a broad data set including claims, biometric, and demographic data to understand members’ health risk profile and to deliver targeted, personalised experiences, identify gaps in care and member compliance, and prove tangible ROI for clients. The Virgin Pulse platform maintains the highest level of data security and privacy including GDPR, APEC CBPR and HIPAA.

Unlocking the value of investment

Unlocking the value of investment

Access actionable metrics to optimise member health and wellbeing and prove tangible ROI. Benefit from intuitive analytics that help measure programme impact, optimise for success and make data-backed decisions with confidence.

Virgin Pulse Platform Insurer Solutions:





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Virgin Pulse's Insurer Offerings

Health assessment with NCQA Certified Content

Flexible programme configuration

Analytics and reporting.

Customisable rewards platform

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Comprehensive Care with Meaningful Results

  • Engagement


    Three-quarters of members engage daily with the platform

  • Behaviour Change


    An average of 7 habit-building interactions per day, our members achieve lasting behaviour change

  • Retention


    Client retention