Ron Z. Goetzel - Virgin Pulse (UK)


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Science Advisory Board

Ron Z. Goetzel, Ph.D

Senior Scientist and Director of the Institute for Health and Productivity Studies; Vice President, Consulting and Applied Research

Analytics and Research
Ron Goetzel wears two hats. He is a Senior Scientist and Director of the Institute for Health and Productivity Studies (IHPS) at the Johns Hopkins University Bloomberg School of Public Health, and Vice President of Consulting and Applied Research for Truven Health Analytics. The mission of the IHPS is to bridge the gap between academia, the business community, and the healthcare policy world – bringing academic resources into policy debates and day-to-day business decisions, and bringing health and productivity management issues into academia. Before moving to Johns Hopkins, Dr. Goetzel was on the faculty at Emory and Cornell Universities.

Dr. Goetzel is responsible for leading innovative research projects for healthcare purchaser, managed care, government, and pharmaceutical clients interested in conducting cutting-edge research, focused on the relationship between health and well-being, medical costs, and work-related productivity. He is a nationally recognised and widely published expert in health and productivity management (HPM), return-on-investment (ROI), program evaluation, and outcomes research. Dr. Goetzel has published well over 100 peer-reviewed articles and book chapters and frequently presents at international business and scientific forums.

Dr. Goetzel served as principal investigator (PI) for a project sponsored by the National Heart, Lung and Blood Institute (NHLBI) focused on obesity prevention at the workplace. He was PI for the Centres for Medicare and Medicaid Services (CMS) Senior Risk Reduction Demonstration, New Opportunities for Healthy Aging in Medicare initiatives, and other demonstrations focused on Cancer Prevention and Treatment for Ethnic and Racial Minorities, Chiropractic Care, Vision Rehabilitation, and Health Improvement Incentive Structures for Medicaid Beneficiaries. He also served as PI for the Federal Employee Worksite Health and Wellness Initiative administered by the Office of Personnel Management. For the Centres for Disease Control and Prevention (CDC), Dr. Goetzel was PI for a New York City-based project supporting collaboration between the private and public sectors directed at employer health promotion programs. He was PI on a CDC Cooperative Agreement focused on promoting health policy and disease prevention, with a specific task related to estimating the cost burden of vaccine-preventable diseases in adults (Zoster).

As PI for a study funded by the National Association of Chronic Disease Directors, and with close cooperation of the CDC, Dr. Goetzel identified the characteristics of promising practices in workplace health and productivity management programs. He also worked with the Department of Defence (DoD) on two health promotion and resilience training demonstrations for the U.S. Army and Air Force.  He is now supporting the Office of the Secretary of Defence in measuring the impact of the Healthy Base Initiative focused on managing obesity and tobacco use in the military.