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The Global ChallengeChanging Lives and Businesses For Good

The Global Challenge

For over 16+ years, the Virgin Pulse Global Challenge has helped transform the cultures of the world’s leading organisations and improve the health and performance of millions of employees worldwide. Building on the success of that programme and the evolving needs of our clients, we have reimagined the Global Challenge, taking everything members love and building it into an even more holistic and personalised wellbeing experience.

Virgin Pulse is proud to launch VP GO — a turnkey global wellbeing solution that harnesses the power of friendly, team-based competition to build healthy habits and drive collaboration across your organisation. VP GO combines daily wellbeing content, gamification, and personalisation in a mobile-first platform to deliver health and wellbeing through an irresistible employee experience. It equips your employees with the knowledge, tools and support they need to build new healthy habits.

Just like the Global Challenge, VP GO is simple and fun to use and can be rolled out in days.

The Proof is in the Numbers



of members want to participate in the Global Challenge again.*



of members said that the Global Challenge has had a positive impact on their relationship with exercise.*



of members said offering Virgin Pulse made their company a better place to work.*

* 2018 Global Challenge Final Report

Why Choose the Global Challenge?

  • Designed For Everyone

    Designed For Everyone

    The Global Challenge is designed for all employees, regardless of geography, age, job profile or level of health. It’s easy to access using the award-winning desktop platform or mobile app.

  • Fun & Easy Health Assessment

    Fun & Easy Health Assessment

    An easy – and validated - self-health assessment at the beginning of the Global Challenge helps employees understand their current health levels and measure improvements along the way. Real-time reports allow employers to monitor overall health improvements across their workforces.

  • Expert Tools and Advice

    Expert Tools and Advice

    Creating a healthier, happier and more productive workforce starts with helping employees understand how to achieve their goals. That’s why we’ve teamed up with leading minds to bring tips, tools and expert advice for improving physical health, mental wellbeing, nutrition and sleep.

  • A Choice of Activity Trackers

    A Choice of Activity Trackers

    Your employees can measure their daily activity using the Max Buzz activity tracker. And, because the Global Challenge app syncs with a wide range of wearable technology, employees can use their own device.

  • Ready to Launch

    Ready to Launch

    An interactive dashboard helps you manage the Global Challenge in your workplace. Also available are a full suite of exciting, creative and multilingual marketing materials, and rich, real-time reports to show health improvements and Return on Investment for your business.

  • Your Privacy & Security

    Your Privacy & Security

    Virgin Pulse maintains the highest levels of security and data privacy. In addition to compliance with the General Data Protection Regulation (GDPR) and APEC Cross-Border Privacy Rules (CBPR), the company is certified against the ISO/IEC 27001:2013 and the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks.

Changing Lives and Businesses for Good

  • “I would recommend participating in the Global Challenge. It’s good for your health, for meeting up with colleagues, and the more people join, the better the experience will get.”
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  • “Participating in the Global Challenge is fun. It’s a good laugh, you get moving and talking to people. Our staff really changed for the better.”
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  • "One of the things that attracts our people to participate is that natural sense of polite competition between teams and they really look to stretch themselves and achieve that step count everyday."
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  • "I would say that the GCC has been one of the easiest well-being initiatives to implement. I've seen some real changes in our employees."
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  • Logo_Sulzer
    "It's just incredible how such a small device can impact a company - we can feel it in the everyday life, we can see how people are energized! This contributes to our success."
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  • "The benefits are measurable, individual and corporate. That’s the strength of the GCC."
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  • "Companies going through transformation can benefit a lot from using Virgin Pulse because this brings teams together, helps collaboration and drives health & engagement."
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  • "It got our people moving right, eating right, sleeping right and as a whole become healthier individuals who will be able to perform better in the company."
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