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CASE STUDY

MaineGeneral Health Builds a Culture Around Health and Wellbeing

“The Virgin Pulse platform gets our employees engaged along with their family members, which helps us with our mission.”

MaineGeneral Health is the largest private employer in the Kennebec Valley region of Maine. The company has more than 4,000 employees and members of the 88 communities it serves. Early efforts of the organization’s wellbeing program focused on personal health coaching and keeping health care costs flat.

While these were great initial steps toward keeping its workforce healthy, MaineGeneral Health wanted to keep up with the changes in the healthcare industry, shifting from care management to population health management.

The result? An integrated and modernized employee wellbeing strategy complete with performance incentives and engagement opportunities for employees, their friends and family members.

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  • How Virgin Pulse helped to meaningfully and consistently engage the company’s diverse, physically disparate employee population.
  • How important social support is, both inside and outside the workplace.
  • Why wellbeing and incentive programs play a critical role and strengthening organizational culture.

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