“People who hear about the wellbeing program we have here with Virgin Pulse want to come work with us.”

FINISH LINE PARTNERS WITH VIRGIN PULSE TO BUILD A CULTURE OF WELLBEING

The Finish Line, Inc. is a leading athletic retailer of footwear, apparel and accessories headquartered out of Indianapolis, Indiana. The company has more than 14,000 employees and has retail locations in 48 states. Early efforts of the organization’s wellbeing program focused on offering biometric screenings, on-site blood drives, flu shot clinics, and an on-site fitness center. While these were great initial steps toward keeping its workforce healthy, Finish Line had low participation in these endeavors and realized its new well-being program wasn’t engaging its whole workforce in the way it had envisioned.

Finish Line decided it needed to enhance its employee well-being strategy to include incentives and add more culture-building components that could reach and engage all employees to keep well-being top of mind.

Download the Finish Line case study to learn:

• How Virgin Pulse helped to meaningfully and consistently engaged the company’s diverse, physically disparate employee population.
• Why well-being and incentive programs play a critical role and strengthening organizational culture.
• Key strategies that leverage wellbeing to attract and retain talent.